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The logotype has no additional elements, and any other versions depicting more elements or some modification to the design are considered violations of the branding rules. First off, most tech companies use a shade of blue for their logotypes, making it a rather obvious choice. The brand also opted for a lighter, eye-catching hue, which helps make it more recognizable. The light blue logotype is depicted on a white background.
Font: The Zoom font is written in a custom typeface created specifically for the logo. Some corners of the letters are rounded, while others are elongated and curved slightly to appear like short serifs. But this stylization can only be attributed to the designer. The font is no serif, as the general letter outline was adapted from the Kaleko typeface. The choice of font was based on its superb readability, balance, and dynamism. The rounded ends give the letters a casual, friendly appearance.
This font was chosen by the branding team specifically because they needed to create a consistent visual identity for the brand. Icon: The Zoom icon consists of a blue circle placed against a white square background with rounded edges. Inside the blue circle is a stylized camera image facing the right side.
Some of the angles of the contours are rounded, and the others angled sharp. The icon is sometimes also displayed in a monochrome version. Zoom Cloud Meetings is one of the most popular video and conferencing platforms in the world. It is known best for its high-definition conferencing and video chat. The platform rose to global fame thanks to the Covid pandemic, which forced many office workers to work from home. There is a free plan available for the regular individual user and paid plans for up to 1, concurrent conference participants.
Back in the early 90s, Eric Yuan had to travel 10 hours by train to see his girlfriend. This was often quite difficult, so he imagined a way to see her without having to travel. After immigrating to America, he started working for WebEx, a video conferencing corporation based in California. In , Yuan finally quit WebEx to start his own company. Around , Yuan had witnessed the rise of American internet giants such as Yahoo and Netscape.
However, the consulate officials rejected his visa application eight times. On the ninth try, Yuan was finally granted a visa to immigrate to the U. Soon after he landed in America, he moved to Silicon Valley. He was blown away by the number of startups involved in new and exciting technology projects, a far cry from his Native China. Soon after, Yuan landed a job at WebEx Communications. He was one of the engineers tasked with building the initial WebEx web conferencing software version.
At that time, the company boasted over 2 million customers. Alongside the technology, Cisco inherited the WebEx team members, including Yuan. In his VP role, Yuan oversaw tremendous growth of the software. He grew the engineering team from a handful of developers to a team of over developers.
His compatriots did not listen. Undeterred, Yuan decided to take the path of the bold entrepreneur. He resigned soon after to start his own company, and that was the beginning of Zoom. After working on the product for two years, Yuan and his team of about 40 engineers launched Zoom in In the beginning, the software could only host 15 people. By , it was able to host a thousand users.
In the same year, the app reached 10 million users. The initial Zoom product was quite impressive. At first, it was only available as a web app and on the iOS platform.
It was highly optimized to work well even on weak internet connections, with commendable video and audio quality. Meeting attendees did not have to download anything—only the meeting hosts needed to have a Zoom account. At the time, most web conferencing products, such as Vidyo, had a strong focus on hardware for desktop conferencing. With better hardware, the audio and video clarity could be improved. This was deemed an important aspect, particularly for dedicated solutions such as telemedicine.
The education sector also increasingly drove demand for better teleconferencing solutions, as web-based learning continued to soar in popularity. Upgrade to save unlimited icons. Your collection is locked, you can upgrade your account to get an unlimited collection. This feature is only available for registered users. Login or register. Curated content. Sort by. Download whatever, cancel whenever. More info. How to attribute? Are you sure you want to delete this collection?
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